Cassies 2016 Winners

Grand Prix
"Groceries Not Guns" (Taking Aim at Corporate America)

#LikeAGirl

 
Events, Seasonal and Short-Term
Gatorade Sledge (SILVER)
The Gay Sweater - Campaign for the Canadian Centre for Gender and Diversity (SILVER)
Becel Baking (SILVER)
Doritos Ketchup (SILVER)
Peak Brew by Kokanee (BRONZE)
SickKids Better Tomorrows (BRONZE)
 
Off to a Good Start
Tim Hortons Dark Roast (SILVER)
Kraft Peanut Butter (SILVER)
2015 Subaru Outback. Equipped for life’s authentic adventures. (SILVER)
McCain Superfries – Modifry (BRONZE)
Dry Spray Launch (Unilever Canada) (BRONZE)
Fix Auto "First Word" (BRONZE)
Oikos (BRONZE)
Credit Counselling Society - Debtman (BRONZE)
Arctic Gardens - Give them some vegetables (BRONZE)
 
Packaged Goods
Nabob - Respect The Bean (GOLD)
SVEDKA Vodka – Building a Brand, One Cocktail at a Time (BRONZE)
Bud Light Living (BRONZE)
 
Services
Interac Be In The Black (SILVER)
 
Retail
A&W Better Beef. Better Eggs. Better Chicken. (GOLD)
 
Automotive
Mitsubishi Built Better. Backed Better. (BRONZE)
 
Sustained Success
La Presse+ (SILVER)
Loto-Québec – Mise-O-Jeu (BRONZE)
 
Long Term Success
Bell Let's Talk - Long term Success (SILVER)
Canadian Tire - Unexpected Gifts (SILVER)
Newfoundland and Labrador - Find Yourself (BRONZE)
Jackson-Triggs: We've Got A Wine For That (BRONZE)
 
Best Launch
A&W Better Beef. Better Eggs. Better Chicken. (SILVER)
Interac Be In The Black (BRONZE)
The MAXIMUM MURAL from Canadian Tire (BRONZE)
 
Best Insight
#LikeAGirl (GOLD)
We The North (GOLD)
"Groceries Not Guns" (Taking Aim at Corporate America) (GOLD)
Humans for Humans (BRONZE)
Arctic Gardens - Give them some vegetables (BRONZE)
Credit Counselling Society - Debtman (BRONZE)
 
Best Matching of Message to Medium(s)
Vancouver Opera - There’s a monster in all of us (GOLD)
Mark's - Ready for Winter (SILVER)
Johnnie Walker Blue Label - "A Gentleman's Wager" Viral Campaign (SILVER)
 
Canadian Success on The Global Stage
"Groceries Not Guns" (Taking Aim at Corporate America) (GOLD)
#LikeAGirl (GOLD)
Lucky Buckeye Company (Miami Valley Gaming) (SILVER)
Johnnie Walker Blue Label - "A Gentleman's Wager" Viral Campaign (SILVER)
Grape Nuts "What's Your Mountain" (BRONZE)
Kraft Hockeyville USA (BRONZE)