CASSIES 2013 Winners List

GRAND PRIX WINNER

Case Name: autoTRADER.ca: The Most Cars in One Place
Agency: DDB Canada
Client: autoTRADER

EVENTS, SEASONAL AND SHORT-TERM

Gold

Case Name: Zellers Festive Finale
Agency: john street
Client: HBC Canada

Case Name: Pain Squad
Agency: Cundari
Client: Hospital for Sick Children

Case Name: Budweiser Fan Brew
Agency: Anomaly
Client: Budweiser

Silver

Case Name: Mitsubishi Electriphobia
Agency: john street
Client: Mitsubishi Motor Sales of Canada

Bronze

Case Name: Boston Pizza All Meat Wings
Agency: TAXI Canada
Client: Boston Pizza International

Case Name: Bell – Let’s Talk
Agency: lg2
Client: Bell

Case Name: Mountain Dew – The Wrecking Ball of Dew
Agency: BBDO Canada Corp.
Client: PepsiCo Beverages Canada

Case Name: Fédération des producteurs de porcs du Québec
Agency: lg2
Client: Fédération des producteurs de porcs du Québec

Case Name: Western Union 5 for 50
Agency: AV Communications
Client: Western Union Canada

BEST INTEGRATED

Gold

Case Name: Koodo El Tabador
Agency: TAXI 2
Client: Koodo Mobile

Silver

Case Name: Morty 2.0
Agency: Dare Vancouver
Client: MTS (Manitoba Telecom Services)

Bronze

Case Name: Home Depot – Becoming #2 c’est beau!
Agency: Cossette
Client: The Home Depot (Canada)

SUSTAINED SUCCESS

Gold

Case Name: eos – Reinventing Lip Balm
Agency: Juniper Park
Client: eos Products

Case Name: Plan Canada’s Because I am a Girl Campaign – Inspiring Return on Investment
Agency: Wunderkind
Client: Plan Canada

Silver

Case Name: Hellmann’s
Agency: Ogilvy
Client: Unilever

Case Name: The Wiserhood (Wiser’s DeLuxe Canadian Whisky)
Agency: john street
Client: Corby Distilleries

Case Name: MINI
Agency: TAXI Canada
Client: MINI Canada

Bronze

Case Name: Scotties: it’s what’s outside that counts
Agency: john street
Client: Kruger Product LP

Case Name: Building the Most Valuable Brand in Canada – Comfortably
Agency: DraftFCB
Client: TD Bank Group

Case Name: It’s All Good - McCain
Agency: TAXI Canada
Client: Boston Pizza International

CANADIAN SUCCESS OUTSIDE OF CANADA

Gold

Case Name: eos – Reinventing Lip Balm
Agency: Juniper Park
Client: eos Products

OFF TO A GOOD START

Gold

Case Name: autoTRADER.ca: The Most Cars in One Place
Agency: DDB Canada
Client: autoTRADER

Case Name: BMW Canada 1M Launch
Agency: Cundari
Client: BMW Group Canada

 

Silver

Case Name: Morty 2.0
Agency: Dare Vancouver
Client: MTS (Manitoba Telecom Services)

Case Name: Larsen Classic Taste Return
Agency: Target
Client: Maple Leaf Foods

Case Name: Two Kids. Two Cultures. Oreo
Agency: DraftFCB
Client: Kraft Canada

Case Name: Make Death Wait
Agency: Lowe Roche
Client: The Heart & Stroke Foundation of Canada

Case Name: Activia 2012 – Back to relevancy, back on track!
Agency: Saint-Jacques Vallée Y & R Brands
Client: Danone Canada

Bronze

Case Name: Long Live the Home - IKEA
Agency: Leo Burnett, Toronto
Client: IKEA

PACKAGED GOODS BEVERAGE

Silver

Case Name: Gatorade – G Series Launch
Agency: TBWA/Toronto
Client: PepsiCo Beverages Canada

BEST LAUNCH

Silver

Case Name: Natural Selections – Maple Leaf
Agency: john street
Client: Maple Leaf Foods

Bronze

Case Name: Gatorade – G Series Launch
Agency: TBWA/Toronto
Client: PepsiCo Beverages Canada

Case Name: The Joy of Finger Cooking
Agency: TAXI Canada
Client: Boston Pizza International

BEST MEDIA

Silver

Case Name: Moving Day - IKEA
Agency: Leo Burnett, Toronto
Client: IKEA

BEST INSIGHT

Silver

Case Name: Moving Day - IKEA
Agency: Leo Burnett, Toronto
Client: IKEA

Bronze

Case Name: Activia 2012 – Back to relevancy, back on track!
Agency: Saint-Jacques Vallée Y & R Brands
Client: Danone Canada

Case Name: Two Kids. Two Cultures. Oreo

Agency: DraftFCB

Client: Kraft Canada

PACKAGED GOODS FOOD

Silver

Case Name: Hellmann’s
Agency: Ogilvy
Client: Unilever

Bronze

Case Name: President’s Choice
Agency: Bensimon Byrne Inc.
Client: Loblaw Company Ltd. 

RETAIL

Silver

Case Name: Home Depot – Becoming #2 c’est beau!
Agency: Cossette
Client: The Home Depot (Canada)

SERVICES

Bronze

Case Name: The Joy of Finger Cooking
Agency: TAXI Canada
Client: Boston Pizza International

Case Name: Atlantic Lottery - Askaway
Agency: Revolve
Client: Atlantic Lottery